What We Do
Campaign Services
Urban Postering
Street-level visibility where your audience moves
Urban postering is the foundation of out-of-home advertising in Ottawa-Gatineau. We install your posters at the highest-visibility locations across the city — postering columns, kiosks, community boards, storefronts, and high-traffic pedestrian corridors.
Every location in our network has been selected and refined over 35+ years of on-the-ground work. We know which streets, which neighbourhoods, and which boards consistently deliver real audience exposure.
Campaigns are actively monitored throughout their run. Damaged or covered materials are replaced promptly — your posters stay up and stay visible for the full duration of your campaign.
- Standard and custom poster sizes
- High-traffic pedestrian locations across Ottawa-Gatineau
- Active monitoring and replacement throughout campaign
- Bilingual campaign management available
- Suitable for all budgets and campaign lengths
Large-Format Wall Posters
Bold, unmissable presence at street level
Large-format wall advertising delivers the kind of street-level impact that stops people mid-stride. These oversized poster installations cover entire wall surfaces and building facades, creating a visual presence that simply cannot be ignored.
We manage the full process — site selection, permitting where required, professional installation, and ongoing maintenance. Our network includes prime large-format locations across Ottawa and Gatineau, in high-foot-traffic commercial and cultural districts.
Large-format campaigns are particularly effective for major events, product launches, seasonal promotions, and any campaign where maximum visual impact is the priority.
- Oversized wall and facade installations
- Prime locations in commercial and cultural districts
- Full installation and maintenance management
- Ideal for events, launches, and seasonal campaigns
- Available in Ottawa and Gatineau
Card & Brochure Distribution Network
Your message directly in people's hands
Our card and brochure distribution network places your printed materials directly in the hands of your target audience — in the shops, cafés, cultural venues, and community spaces they already frequent.
We have established relationships with hundreds of distribution points across Ottawa-Gatineau, carefully selected for foot traffic, audience alignment, and display quality. Materials are placed prominently, not buried in a stack.
This service works exceptionally well alongside a postering campaign, reinforcing your message at the street level and at the point of engagement — giving your audience something to take home.
- Hundreds of distribution points across Ottawa-Gatineau
- Cafés, shops, cultural venues, community spaces
- Prominent placement, not just drop-offs
- Cards, brochures, flyers, and small-format print
- Pairs effectively with postering campaigns
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Cultural & Artistic Event Promotion
Reaching the audiences that matter most
Arts and cultural organizations have been at the heart of Diffusart Media's work since 1988. Theatres, galleries, music festivals, dance companies, film screenings, and cultural institutions trust us to reach the audiences that are most likely to engage with their programming.
We understand the cultural landscape of Ottawa-Gatineau — the neighbourhoods, the venues, the community boards, and the distribution points that connect with arts audiences in both English and French.
Whether you're promoting a single performance, a full season, or a major festival, we build campaigns that put your work in front of the right people at the right time.
- Theatres, galleries, music, dance, and film
- Bilingual campaign management
- Audience-targeted location selection
- Season-long and single-event campaigns
- Trusted by Ottawa's arts community since 1988
Community & Non-Profit Campaigns
Professional visibility for every budget
Community organizations, charities, and non-profits deserve the same professional campaign management as any commercial client. We bring the same discipline, the same monitoring, and the same commitment to visibility to every project — regardless of budget size.
We work with community groups, faith organizations, health and wellness initiatives, neighbourhood associations, and public interest campaigns across Ottawa-Gatineau.
If you're working with a limited budget, talk to us. We'll build a campaign plan that maximizes your reach within your means.
- Charities, community groups, faith organizations
- Flexible campaign sizes and budgets
- Same professional management as commercial clients
- Health, wellness, and public interest campaigns
- Neighbourhood and community-focused placement
Visibility Monitoring & Maintenance
We don't post and walk away
This is what separates Diffusart Media from basic installation services. We inspect our full network daily — and multiple times per day during peak periods. Every poster you see on the streets of Ottawa or Gatineau is part of our network, and we make sure it stays that way.
Damaged posters are replaced. Materials that have been covered or removed are restored. Visibility conditions are checked and documented throughout the campaign duration.
When you run a campaign with us, your posters stay up and stay visible from day one to the last day — not just for the first week after installation.
- Daily field inspections across the full network
- Multiple inspections per day during peak periods
- Damaged or covered materials replaced promptly
- Visibility documented throughout campaign
- Applies to all campaign types and sizes
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Campaign Reporting
Know exactly what you're getting
We provide documented reporting on campaign coverage and performance, giving you a clear picture of your investment's reach. You'll know where your materials were placed, how long they ran, and what conditions were observed during monitoring.
This level of accountability is rare in out-of-home advertising — most services install and move on. We document because we stand behind our work.
Reporting is available for all campaign types and can be tailored to the needs of your organization, whether you're reporting to a board, a funder, or simply want to evaluate performance for future campaigns.
- Coverage and placement documentation
- Monitoring condition reports
- Available for all campaign types
- Useful for board reporting and funder accountability
- Supports future campaign planning
Ottawa-Gatineau Coverage
35+ years of knowing the city
Our network spans Ottawa and Gatineau — from the ByWard Market and Centretown to the Glebe, Sandy Hill, Vanier, Westboro, and across the river into Hull and Gatineau's cultural districts.
35+ years of on-the-ground work means we know which locations consistently deliver visibility, which boards are most actively maintained, and where your specific audience is most likely to be.
We don't just cover the city — we know it. That local knowledge is built into every campaign we plan.
- Ottawa: ByWard Market, Centretown, Glebe, Sandy Hill, Westboro, Vanier
- Gatineau: Hull, Aylmer, and cultural districts
- University and campus-adjacent locations
- Commercial corridors and cultural hubs
- Residential neighbourhood boards
Regional & National Coordination
Canada-wide and cross-border campaigns
Our reach extends well beyond Ottawa-Gatineau. We coordinate out-of-home campaigns across Canada and into the United States — managing logistics, local contacts, and quality control so your message lands consistently in every market.
Whether you're a national brand, a touring production, a cross-border festival, or an organization with audiences on both sides of the border, we ensure your campaign runs with the same professional discipline from coast to coast and beyond.
Talk to us about your coverage requirements. We'll build a coordination plan that fits your timeline, your markets, and your budget.
- Canada-wide campaign coordination
- Cross-border reach into the United States
- Consistent quality and monitoring in every market
- Touring productions, national brands, and cross-border events
- Logistics and local contact management
- Custom multi-market coverage plans on request
Who We Serve
Every Client, Every Size
Get Started
Ready to Put Your Message on the Street?
Tell us about your campaign — the event, the audience, the timeline, and the budget. We'll put together a coverage plan and a clear quote.
